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Sunday, 2 September 2007

SBS Funding from Ads

If you've been annoyed by the recent introduction of advertisements which break into SBS programming, then you might be further annoyed by how little money SBS earns from them:



The eminently non-annoying advertising between programs (which provides a handy buffer ensuring that the start of programs is not easily missed) brings in an additional $29 million.

The current government has been notoriously stingy in their arts funding. If they increased their funding of SBS in line with inflation then in-program advertising could be removed, and viewers would universally rejoice.